Tag Archives: maximalist

Popdiatribe: Step Into The Future

Tweet from Feetz Custom Fit Footwear
Tweet from Feetz Custom Fit Footwear

The above tweet was clipped from the account of Feetz, a company that employs 3D printing technology to perfect custom fitting footwear for folks with orthopedic problems such as different sized or abnormally shaped feet.  Using a proprietary “SizeMe” imaging process, Feetz asks customers to send pictures of each foot so their tech team can create proper fitting shoes you can slide on within seven days. Check out their site for more information, and a chance to be a beta tester.

Science fiction is indeed becoming reality. Footwear giant Nike, who used some 3D tech in the design of their Superbowl cleats (and at the time of this post, is looking to employ 3D modeling specialists), made news this month via a hint from designer Tinker Hatfield about a self-lacing system that resembles what Marty McFly sported in Back to the Future 2.

Video game company Konami co-branded with Puma to release some Metal Gear Solid high-topsEastman Footwear recalled 12,000+ pairs of Coleman branded children’s shoes due to a laceration hazard from poorly designed metal shoestring rivets. Writer Taryn Luna penned a great rundown of the latest batch of maximalist running sneaks. I purchased my first can of Obenauf’s Leather Preservative for boots to combat the snow, slush, and salt of New York and Boston this month; so far so good!